Fast Companies Co.Create: How Netflix Is Using Original Programming To Win Over Your Kids:
A total of 14 original shows made for Netflix’s kids section have premiered to date on the streaming service, with six of those shows produced by DreamWorks and eight from other production partners. And there are plenty more in the pipeline.
Makes sense given the economics and the job Netflix is hired to do for parents. In fact it is more surprising that they have not more original shows already available for kids.
I am writing about this in German for some time now: I don’t see what German TV stations which license most content they broadcast from the US studios can do against Netflix and Amazon Instant Video in the long run.
(I think most US analysts underestimate the global potential for these two. (and whatever second tier streaming provider might establish itself, like HBO))
Update, via Techmeme: Netflix is licensing films from YouTube stars and developing new shows to appeal to teens