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“Amazon’s $50 Fire Tablet will Shake Up the Tablet Market”

Posted on 18. September 2015 Written by Marcel Weiss

Tim Bajarin at Tech.pinions:

One important thing to note about the Fire 7 is that this is a quality device. Today, most tablets in the $65-$99 range are of poor quality. In fact, the ones I have purchased in Asia when traveling have all died since they were not durable or even all that functional. But a quality tablet at $50 in the US and other markets where Amazon sells products is an eye catcher and I think they know there will be a lot of interest in them. One unique marketing move by Amazon is to offer a “buy 5 tablets get one free” promotion. They believe that, at $250 for 6 tablets, a lot of people will buy them over the holidays as gifts for family members and even business colleagues.

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Analysis and links to articles on the big picture of the tech industry and the networked information economy.

Author: Marcel Weiss is a writer, consultant and fighter for pareto-optima. He is thinking and linking from Berlin, Germany.

contact: marcel@neunetz.com

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