But new data out Thursday from eMarketer shows that cord-cutting is accelerating, driven by a rapidly expanding panoply of digital video services.
The number of pay-TV households will fall at an accelerating rate for at least the next four years, reaching a 1.4% decline in 2019, eMarketer estimates. By that year, eMarketer estimates that almost 23% of U.S. households won’t pay for traditional TV.
The rise of online video providers like Netflix and Amazon Prime Instant Video that makes this possible will also completely change (and destroy a lot of) the local TV industry in countries like Germany.
