The traditional TV Industry should be in panic mode. Maybe it’s not a big deal that Netflix has an estimated 69 million subscribers worldwide and counting. Maybe it’s even a small thing that netflixers watch 100 million hours of video on the service every day.
Guess what? Netflix now produces 3 of the top 5 rated video series according to Rotten Tomatoes
Oh and guess who owns the other two? Just lil’ ol’ Amazon.
Big changes are coming to TV. I have been saying this for a while now: More than traditional US TV it is local TV in other countries licensing US scripted content that is in for a rude awakening.
Netflix and Amazon don’t need local TV stations and if the US networks and cable channels want to compete with the former two they’ll need to go the same route: internationally available streaming services.
They don’t need French, Italian or German TV stations for this. Quite the contrary. Everything else follows: There are certainly already meetings at Amazon being conducted about how to integrate live TV and more.