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European Tech Analysis

“Rocket Internet’s Growth Days Are Behind It”

Posted on 22. September 2016 Written by Marcel Weiss

Me at Early Moves:

To get a sense on the cost cutting, here is a good data point: Rocket Internet has lost 37% of its staff over the last months. Down from 1.496 to 937. (via, German)

A holding cutting down its own core organisation like that is as good a canary as any.

At the end of the day, Rocket Internet remains a holding building companies in difficult markets around the globe with no consumer facing scale effects of its own. It is becoming increasingly clear that this is not going to be a winning strategy.1

In fact, the main question investors should raise is wether Rocket Internet even has an overall long-term strategy.

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Analysis and links to articles on the big picture of the tech industry and the networked information economy.

Author: Marcel Weiss is a writer, consultant and fighter for pareto-optima. He is thinking and linking from Berlin, Germany.

contact: marcel@neunetz.com

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